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AWARDS StarHub Ltd Annual Report 2015
& INDUSTRY
HONOURS

Advertising/ Branding/Customer Service/Marketing Corporate Overview

Best Buy Award 2015/2016 2015 Corporate Knights’ Global 100 Strategy
• Digital TV service provider that offers best price-quality ratio in Singapore: • Ranked 24th in the list of the world’s most sustainable
Performance
1st place company
• Garnered the most votes for best value-for-money digital TV service • Improved from the ranking of 29th in 2014 Governance & Sustainability
• Remains the only local telco to be awarded
Creative Circle Awards 2015
• Creative Client of the Year: GOLD (Oliver Chong – AVP, Brand & Marcom) Asia Communication Awards 2015
• The Green Award
HWM + HardwareZone.com Tech Awards 2015 • Winner for the second consecutive year
• Best Pay TV Service (Singapore) • Won for RENEW programme

Loyalty & Engagement Awards 2015 Governance and Transparency Index 2015
• GOLD: Best Loyalty Programme of the Year • Ranked 20th out of 639 companies
• BRONZE: Best Partnership in a Loyalty Programme
• BRONZE: Best Use of Social IR Magazine Global Top 50 Awards 2015
• StarHub ranked in Global Top 50 Silver
Marketing Excellence Awards 2015
• Excellence in Corporate Social Responsibility: GOLD (Home by Homes) PRWeek Asia Awards 2015
• Excellence in Viral Marketing: GOLD (Home by Homes) • BRONZE: Corporate Social Responsibility Campaign of
• Excellence in Loyalty Marketing: SILVER
the Year (4G4Good)
(StarHub Rewards & Customer Engagement)
• Excellence in Search Marketing: BRONZE (SEO Zero to SEO Hero) SIAS 16th Investors’ Choice Award
• Most Transparent Company Award (Services Category)
New York Festivals 2015 • Winner for the second consecutive year
• GOLD: Best Animation: Promotion/Open & IDs (French Open 2014)
• GOLD: Best Animation: Promotion/Open & IDs (SuperSports 1, 2, 3 Idents) Singapore Computer Society’s IT Leader Awards 2015
• GOLD: Best Station/Image Promotion (LionsXII The Legend Returns) • Tan Tong Hai: IT Leader of the Year
• SILVER: Best Station/Network ID (SuperSports 1, 2, 3 Idents)
• BRONZE: Best Direction: Promotion/Open & IDs (LionsXII The Legend Returns) Singapore Corporate Awards 2015
• SILVER: Best Managed Board
PromaxBDA ASIA 2015 • Latest award makes StarHub the only listed company in
• Four GOLDS: Best Movie Promo; Best Sports Promo; Best Sports Campaign;
Singapore to have been awarded in all five categories:
and Best On-air Channel Branding Best Managed Board, Best CEO, Best CFO, Best IR and
Best Annual Report.
PromaxBDA Global Excellence Promotion, Marketing and Design Awards 2015
• GOLD: Art Direction & Design: General Channel Image Spot Technology

(The New SuperSports 1234 Idents) LTE Asia Awards 2015
• GOLD: Theatrical Films Shown On Television Spot Or Campaign • Best Innovation in Heterogeneous Networks
• A joint win for StarHub and Huawei
(The VOD Experience)
• SILVER: Art Direction & Design: Sports General Image Campaign NetworkWorld Asia Readers’ Choice Product
Excellence 2015
(US Open 2014) • Winner: IP Services Infrastructure
• BRONZE: Art Direction & Design: Holiday/Seasonal/Special Events Spot
OpenSignal’s ‘The State of LTE’ September 2015 Report
(The Legend Returns) • The world’s fastest 4G network: StarHub
• BRONZE: Copywriting (The Legend Returns) • Clocked the world’s fastest average 4G speeds

Singapore Advertising Hall of Fame Awards 2015 of 38Mbps
• Brand of the Year (for the second consecutive year): StarHub
• GOLD: Social Campaign of the Year (StarHub Home by Homes)
• SILVER: Digital Design Campaign of the Year (StarHub.com)
• BRONZE: Content Marketing Campaign of the Year (StarHub Home by Homes)
• BRONZE: Transmedia Campaign of the Year (StarHub Home by Homes)

Financials