Page 54 - Annual Report 2014

hubbing in review Overview

Fixed Network

The majority of our overall analytics to make better sense of how consumers Strategy
revenue comes from behave and their preferences. We also offer M2M
consumers, but we see plenty solution to bring connectivity between objects and Performance
of growth potential from sensors instead of just individual users and their
business users too and we mobile devices. Governance
are paying more attention to
enterprise customers than At the event, we showcased a few key services. The Financials
before. Our Fixed Network is our core asset, from StarHub SmartHub Solution gives businesses access
to our extensive pool of data and analytic expertise. As
which we serve this group of customers. We are also they gain deeper insights into customer behaviour, they
actively tying up with service providers and partners so will be able to develop more innovative and effective
that we can offer info-communications services and applications to enhance their operations or planning.
applications in a fully integrated manner.
The StarHub Argonar Cloud Service is a high
Synnovation performance, reliable, scalable and secure cloud
In March, we organised the StarHub Synnovation platform that meets their dynamic computing and
event, attended by more than 600 delegates. This storage needs. The self-service provisioning platform
is the second time we organised such an event to makes the use of cloud computing a breeze. We have
showcase the new kinds of solutions and services that addressed concerns over security by earning the
can help address their business needs amid changes. internationally-recognised ISO/IEC 27001:2005
Technological changes in cloud computing, mobility, security certification.
data analytics and the Internet of Things are either
already here, or are poised to disrupt the business The StarHub M2M Solution is a platform for enterprise
environment. customers to tap on to our island-wide mobile network.
From which, they can efficiently manage connected
We are able and in a unique position to help enterprises devices or machine sited or installed across Singapore.
meet these changes and gain a business advantage.
We have cloud platforms and services for an enterprise Strategic partnership with IO
workforce to be mobile. We are working on big data To make our next-generation network solutions more
attractive and relevant, we announced a strategic
partnership in September with IO, a worldwide leader in
software-defined data centre technology and solutions,

Fixed Network

2014 15% Total Revenue $321M $57M Service revenue
Revenue increased 2.7%
Mix Voice 2011 $337m +5.7% -11.2% to $378.3 million,
2012 $358m Voice Services contributed mainly
85% 2013 $368m Data & Internet Revenue YoY from a higher take-up
2014 $378m Revenue YoY of enterprise solutions
Data & and fixed data &
Internet Internet services.

StarHub Ltd | Annual Report 2014 51