Page 83 - Annual Report 2014
P. 83
sustainability report 2014
Our Environment
Our Performance Greenhouse gas emissions – Case Study –
Energy Electricity, diesel and petrol are the main
Data centres, base stations, offices and sources of our organisational carbon StarHub Customers
transport are the main sources of our footprint. Reducing use of energy and
energy consumption. Our strategy is to take continuously improving energy efficiency are Save The
measures that reduce energy consumption. the key approaches we have to minimise our Planet
These include employee awareness, adopting carbon footprint.
energy efficient technologies and using StarHub customers can also do
renewable energy. Ozone-depleting fugitive emissions their part to conserve and protect
Our ozone-depleting fugitive emissions, the environment.
Energy efficiency has improved in our data attributed to the use of refrigerant R22 in
centres as we have taken steps to improve air-conditioning equipment, amounted to 807 For instance, they can use
the cabling management and air-conditioning tonnes CO2e in 2014 as against 984 tonnes their StarHub Rewards points
equipment. in the prior year. We are in the process of to redeem a tax-deductible $5
phasing out the use of R22 in favour of lower donation to World Wide Fund
In 2014, adoption of energy efficient impact alternatives. for Nature (Singapore) Limited
technologies helped reduce electricity Conservation Fund as part of the
consumption at our mobile base transceiver Waste StarHub Rewards Redemption
stations (BTS), which account for roughly We follow the classical “Reduce, Reuse and for Charity programme. $28,445
25% of all electricity use, by 1% despite the Recycle” approach to manage our operational worth of donations were
fact that the network elements increased by waste. Paper and packaging waste are the redeemed by StarHub customers
16.9%. The drop in electricity consumption main types of waste generated at our offices. in 2014.
was achieved even as we increased the total Our recycling programme also encourages
site count and network element for 3G to our customers to recycle their after-use Our paperless billing system at
meet IDA’s Quality of Service (QoS) standards mobile phones and TV equipment such as set our retail shops, printing out bills
and added new LTE 1800 and LTE 2600 sites top boxes and remote controls. only for customers who request a
to meet coverage and capacity requirements. Our efforts have resulted in lower waste hard copy for retention, saves us
year-on-year. over 22 tonnes of paper
Renewable energy each year.
The two solar-powered mobile BTS located In 4Q14, we conducted an exercise to
at our main office building and on the roof consolidate waste bins at StarHub Green, My StarHub app, a mobile
of IKEA Store at Alexandra Road continue to to discourage general waste and promote a app available on both the iOS
offset fossil fuel energy. We also have a solar- recycling behaviour amongst employees. and Android platforms, allows
powered BTS-enabled vehicle used to boost This resulted in the removal of 700 waste bins customers to go paperless
signal strength. from StarHub Green. The waste bins were and view their account details,
sent for recycling. like billing information, on
their mobile devices at their
convenience.
MyStarHub e-bill is an initiative
to encourage customers to
switch from receiving printed
bills to electronic statements.
Some 94,779 billing accounts
were on the scheme as of 31
December 2014.
Detailed Emissions Summary (CO2e tons) 2014 2013 2012
Emission Sources 87 148 121
Scope 1 639 641
Stationary Combustion 600 255
Mobile Combustion 494 1,042 0
Fugitive emissions (refrigerant gases) 1,181 762
Total Scope 1 emissions
Scope 2 53,444 57,342 60,077
Purchased electricity 53,444 57,342 60,077
Total Scope 2 emissions 54,624 58,383 60,839
Total CO2e emission
80 many lives of hubbing