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SOCCER FANS CAN The return of the UCL and UEL to StarHub TV StarHub Ltd Annual Report 2015
DELIGHT FOR
after seven years and this time round, sports

3 seasons fans will get to enjoy the matches in HD. The
matches are also shown via StarHub Go.

year agreement for the rights to broadcast The Chinese Media Group of Singapore Press Between 2013 and 2014, Overview
the Spanish La Liga. Widely recognised as Holdings (SPH) produced a series called we had a successful run
one of the strongest professional football ‘Ministerial Coffee Talk’, to discuss issues under the PSB Contestable
leagues in the world, La Liga is littered with close to the hearts of Singaporeans. The Funds Scheme. In 2015, we
instantly recognisable stars like Lionel Messi, eight-episode was shown not only on SPH’s are pleased to receive a new
Cristiano Ronaldo and Neymar. The matches platforms, but on StarHub’s as well. As a
are shown on SuperSports 2 and our free Broadcast Partner, it was shown on our linear round of fresh funds.
cable channel SuperSports Arena. channels, StarHub Go and Video on Demand.

Women Power and Knowledge Between 2013 and 2014, we had a Strategy
successful run under the Public Service
In September, existing Sony Pictures Broadcast (PSB) Contestable Funds Scheme. Performance
Television Networks’ channels AXN, ONE and In 2015, we are pleased to receive a new
Animax were joined by Sony Channel, which round of fresh funds. With this funding, Governance & Sustainability
offers the best of Hollywood drama, comedy we will commission more than 80 hours of
and lifestyle programming. original local productions. Financials

Sony Channel complements its sister Examples of titles commissioned by
channels with its rich offering of StarHub under this scheme include:
programming featuring strong female ‘My Secret App’, a family drama about a
characters. For example, there is the legal precocious boy who helps his family tide
drama ‘How to Get Away with Murder’, a over difficult times with an out-of-the-
medical drama series ‘Code Black’ and world gadget; ‘Pursuit of Champions’, an
‘State of Affairs’. Besides drama, the channel edutainment programme documenting
also offers reality shows like ‘The Millionaire the challenges faced by Singaporean
Matchmaker’ as well as culinary competitions athletes who left home to pursue their
‘Top Chef’ and ‘Cupcake Wars’. sporting dreams in foreign environments;
and ‘Saturday Night Lights’, a documentary
We constantly improve our offerings. In that shows how soccer brings meaning,
September, BBC Earth was introduced to hope and inspiration to a group of boys
replace BBC Knowledge, to better showcase from broken homes and troubled families.
what top-notch nature documentary makers
can do. With content produced by BBC’s Besides showing these programmes on
world-renowned Natural History Unit, channels such as E City and SuperSports
StarHub TV viewers get to dive deep with the Arena, viewers, including the public, can
smallest creature under the microscope, or also enjoy the content via other StarHub
soar high on journeys of discovery. platforms like StarHub Go, for free.

Among the slew of programmes in the line- We are very much in sync with not just the
up, there was the Asia premiere of ‘The Hunt’, kind of content under this scheme, but also
a landmark series featuring the iconic voice of the format in which the content should be
Sir David Attenborough narrating the life and produced. Rather than longer videos, the
death relationship among animals. Besides shift is towards bite-sized programming
BBC Earth, other BBC channels carried on that is more readily consumed by an
StarHub TV include BBC World News, BBC audience watching online, most likely
Entertainment, BBC Lifestyle and CBeebies. on smartphones.

Local and National The platforms might be changing, but
the values of what the content wants to
We do not just bring a rich library of show stay true. We continue to celebrate
international shows to our audiences; as a Singapore’s cultural heritage, racial and
proud Singapore company, we made it a religious harmony, and promote the
point to deliver relevant and interesting local Singapore identity.
content to our customers.