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StarHub Ltd Annual Report 2015
and services, serve customers, create employee happiness, cater to community needs and Overview
become a better business.
Combined with insights from materiality analysis, stakeholder feedback allows us to assess,
identify, prioritise and address the most significant ESG issues.
G4-24 to G4-27
Suppliers Distributors/Retailers Business Partners Investors
HOW WE ENGAGE: HOW WE ENGAGE: HOW WE ENGAGE: HOW WE ENGAGE: Strategy
Quotations, Request Regular meetings, shop visits, Frequent discussions with Quarterly briefings, annual Performance
For Proposals, tenders, email correspondence. telecom and content partners. press conference, Investors’
regular meetings, Day, regular meetings, Governance & Sustainability
email correspondence, STAKEHOLDERS’ STAKEHOLDERS’ discussions, emails with
teleconferences. EXPECTATIONS: EXPECTATIONS: over 240 institutional
investors, across Asia,
STAKEHOLDERS’ Timely delivery; quality Partnerships for business Europe and the US.
EXPECTATIONS: assurance; strong dealer opportunities and growth.
collaboration, driving good STAKEHOLDERS’
Compliance with terms and customer experience; after- HOW WE RESPOND: EXPECTATIONS:
conditions of prevailing sales support.
purchasing policies and By engaging them to seek Transparency, timely
procedures, while maintaining HOW WE RESPOND: mutually beneficial business information on company
ethical standards; appropriate opportunities. progress and status,
costs; marketing support from By proactive sales planning; profitability.
suppliers. sales support; regular visits PROGRESS DURING 2015:
by Account Managers and HOW WE RESPOND:
HOW WE RESPOND: providing Single Point of • Partner engagement and
Contact for distributors/ communications were key By endeavouring to generate
By establishing policies and partners for timely response. in 2015 as we moved from optimum return on
practices that ensure a fair three distribution channels investment, good governance,
selection and procurement PROGRESS DURING 2015: to one. transparency and disclosure,
process, ethical business as well as sustainable and
practices and respect for With the action plans that • From account manager long-term growth of business.
contractual obligations. were put in place, we have to GM levels, we engaged
improved our Partner Delight channel partners on regular PROGRESS DURING 2015:
PROGRESS DURING 2015: Index score from 3.5 to 3.8 platforms such as business
points in 2015. reviews, product and We continued a strong
We have completed Supplier promotion trainings, investor engagement in the
Sustainability Survey for 50 PLANS FOR 2016: sales and achievement reporting year that included
top suppliers, up from 20 in reporting and retailers get 210 face-to-face investor
the previous year. We will continue to engage together events. meetings.
through quarterly and yearly
PLANS FOR 2016: performance updates, PLANS FOR 2016: PLANS FOR 2016:
sharing sales trends. We
We expect to simplify some of will also review our NPS We will continue to To maintain current levels of
the supplier related processes performance weekly and do enhance engagement. investor engagement, with
after the SAP version upgrade the necessary to improve We will also be leveraging good corporate governance,
is completed in end Q1. customer service levels. technology via mobile app transparency and disclosure.
Our target is to increase the to enhance information and
number of top suppliers communication with our
covered by the Supplier channels, on various aspects
Sustainability Survey to 60. of the business such as new
product launches, targets,
incentives and partner events.
Financials
